What is business strategy and why is it essential to business success?

Each time I work with clients, even large companies, they ask me “What really is business strategy and why is it important to business success?” The problem is that people use the term incorrectly all the time and so everyone has become confused and that confusion gets inh te way of business success. Definition of business strategy […]

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Avoiding a Titanic style business disaster

The Titanic, recessions and even possibly the UK’s recent decision to leave the EU have a lot in common. In both instances, the people in charge made rash decisions that drove major destruction. How can you ensure you always avoid business disaster? While extreme, these examples can help us understand why 99% of companies are not […]

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