There so much uncertainty following the EU referendum result. The sands are shifting. The pound is stronger now and the FTSE is doing well. PWC have claimed that the UK’s financial centre will become a real powerhouse. Manufacturing had a stronger quarter than it has in a couple of decades. I also hear that some industries, […]
Is consistent growth realistic in this market? Is your value proposition really working for your business? If you’re reading this, I guess you like the idea of more customers. A large number of additional customers who enjoy your products and services so much that they come back time after time. Customers that spread the word virally, […]
Innovation is becoming increasingly popular. People seem to think it is the key to successful growth. Yet Jim Collins most recent book Great by Choice, which is definitely worth reading, shows that this is not the case. Let us stand back and ask: “What do we really mean by innovation?”. Is it: creating something totally […]
It is amusing how many companies tell me they are really customer centric. Strangely, when we do some analysis, which always shows that this is not the case, they are then quick to see their claim was incorrect. All the fast growth companies we track have several things in common. One thing they are all […]
Consider for a moment a recent shopping experience you had- either good or bad. What do you remember about it? I bet it was the customer experience itself – and not so much about the product.[1] Am I right? Poor customer experience is fast track to business failure A certain large telecommunication company in the UK […]
Companies do not seem to understand what marketing is really about. They think it is about brochures, advertising, PR, social media, web sites etc. Actually, unless a company has the true elements of marketing in place, these activities will bring minimal rewards and be pretty much a total waste of time and money. On the […]
A £40 million revenue company, ByBox, is one of the fastest growing companies in the UK and Europe. Indeed they are in the “one percent” of companies that we have been talking about in previous articles. A great example of a growth company. Stuart Miller, their MD, told me what drives their success – and […]
The market has changed – there are far fewer opportunities for growth. Yet customers still find it so hard to tell one supplier from the rest. It is as if they are in a fog. Is your company part of the fog? Most companies have taken to copying each other – even how they claim […]
