No business intentionally ignores its customers. In fact, most managers think they do a reasonably good job of listening. But, if a customer feels ignored, big trouble lies ahead. Customer engagement is essential to business success. The pain of being ignored Naomi Eisenberger undertook a neuroscience research project to explore what goes on in people’s brains […]
Innovation is becoming increasingly popular. People seem to think it is the key to successful growth. Yet Jim Collins most recent book Great by Choice, which is definitely worth reading, shows that this is not the case. Let us stand back and ask: “What do we really mean by innovation?”. Is it: creating something totally […]
I have been lucky enough to work for some of the world’s largest companies. It always amazes me how senior management bemoan how their teams work separately, in silos, yet do not realise this problem comes directly from them and kills business growth. It also concerns me that they do not do whatever it takes […]
